Almost every organization has a website and a social media page. However, every organization does not make the same profit level. Several factors affect the number of customers of...
Introduction The commencement of smartphone generation has unarguably transformed the outlook of digital marketing. The new mobile-friendly updates of Google compel the companies to agree to the fact that...
Introduction When it comes to optimizing the local business for ranking in search engines, one needs a perfectly set up Google My Business (GMB) listing. While employing many tactics...
The SEO vs. PPC: which option is going to be your best choice for your business? This discussion has been going on for years. Which option is better: clearly...
The growth of social media user base has helped different big brands to build their businesses with the help of social media marketing, over the years. Survey has shown...
Almost all the businesses use social media marketing as an effective tool to up their marketing game and gain an edge over the competitors. Along with being an inevitable...
The COVID-19 pandemic has pushed all the businesses to resort to digital platforms as the entire world has started working online, making it a digital hub for all the...
Digital marketing is a part and parcel of every business and has always played a key role in the familiarity, awareness and profitability of any brand. And right now,...
Marketers are usually complained about something in a bad-tempered way when they are unable to track and measure the campaign and the associated results. But it is possible to...
In the world of digital, where tools like Google Analytics, FB Ads, Google AdWords rule the world, branding has taken a backseat. Although branding is traditional in its nature,...